- Client: Vanier ZAC / BIA
- Year: 2022
- Project type: Agency
Developing an identity that has the potential to become a source of pride in Ottawa's most diverse community is a tall order. ZAC Vanier, which looks after the interests of the area's merchants, is one of the key social players in the Vanier community. The organization, which holds many colourful cultural events, now has an equally colourful image to enliven the neighbourhood and reinforce the spirit of belonging.
- Branding
Three main corridors
A vibrant and flexible system