A work of art

  • Client: National Arts Centre
  • Year: 2018
  • Project type: Agency

We all know Beethoven. But a lot less than we think. At least, never as much as Alexander Shelley, conductor of the NAC Orchestra. So, given the mandate to define the identity of the NAC's new Focus Festival, we decided to do our homework and read up on the artist. And that's how the various posters came about, each inspired by the life of Beethoven as he composed his various symphonies. All accompanied by a video series in which Mr. Shelley explains perfectly what we need to know to appreciate the composer's genius. Happy listening!

  • Branding
  • Campaign