Alex Van Dieren
Before launching Orkestra with Colin, Alex spent more than ten years behind the microphone at Énergie in the Outaouais and Abitibi regions. If his voice sounds familiar, now you know why. Today, this (very) proud ambassador for his region heads up the Orkestra Alliance division, the portfolio of companies in which the agency is involved as an investor and marketing partner. From Flirt Drinks to Bobino Bagel, and everything in between—including Interzip and Kazar Village Nature—he puts his entrepreneurial flair to work for local brands that want to break the mold in their industries.
Alex loves new ideas and the chance to connect people. Alex hates the status quo, boring projects, and people who talk without saying anything. His strength lies in seeing business opportunities where others see only challenges and in successfully rallying everyone around a shared vision. Always on the go and always optimistic, he’s the one who gives the green light to the boldest concepts and constantly pushes Orkestra to think big.