WASHING YOURSELF PROPERLY

Client

The Unscented Company

Weapons of choice

Content

Project type

Agency

WASHING YOURSELF PROPERLY

Client

The Unscented Company

Project type

Agency

Weapons of choice

Content

"Wow! Martin and I have cried... it's moving, it's beautiful, it's inspiring. I'd watch it over and over again."
A temp image for summary

Project description

A laundry detergent that smells like the Rockies, an all-purpose spray that smells like the Arctic, a shower gel with a tropical scent... Synthetic fragrances are everywhere, and Mother Nature is painfully aware.

Such unusual fragrances may smell good, but they are also very harmful to the environment. Washing your body or your home that pollutes rivers, the earth and forests, should never have existed in the first place.

Fortunately, many have gone into solution mode. This is particularly true of The Unscented Company. Since 2016, the company has been offering natural, fragrance-free cleaning products in reusable packaging that leaves no trace behind.

To get us to rethink the way we clean our spaces and skin, the company asked us to create a manifesto for them to share their thinking in the open.

See the complete project

01

The Unscented Company - Redefining The Notion Of Clean

The Unscented Company - Redefining The Notion Of Clean

02

03

Stills

Stills
Stills

04

Stills

Stills
Stills

05

Behind The Scenes

Behind The Scenes
Behind The Scenes
;